The Major League Soccer (MLS) is continuing its rapid ascent, solidifying its position as one of the world’s most attractive leagues. Attendance figures for the 2024 season tell a compelling story: the MLS is leaving the Liga MX far behind.
With 11.4 million fans in attendance so far, the MLS has significantly outpaced the Liga MX, which has only managed 2.5 million attendees. This stark difference can be attributed to several factors, including:
Meanwhile, the Liga MX faces a growing challenge to maintain its competitiveness. Declining attendance and financial difficulties are signs of a league in need of urgent reform.
Attendance figures are not the only metric favoring the MLS. The league has also experienced significant growth in sponsorship revenue and merchandise sales. Furthermore, the MLS is aiming to reach 12 million attendees in 2024, which would place it among the top three leagues in the world alongside the Premier League and Bundesliga.
The gap between the MLS and the Liga MX appears to be widening. Unless the Liga MX takes drastic measures to improve its product and attract more fans, it risks falling further behind its North American rival. The MLS, on the other hand, is well-positioned to continue its growth and become one of the most important leagues in the world.
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